“If you find yourself in a fair fight your tactics suck” – The Covert World of People Trying to Edit #Wikipedia for Pay

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On January 11, 2013, James Heilman, an emergency-room physician and one of Wikipedia’s most prolific medical editors, was standing watch over the online encyclopedia’s entry for a back procedure called a kyphoplasty. The page originally suggested that the procedure’s effectiveness was “controversial,” and an unidentified Wikipedia user had proposed changing the text to “well documented and studied”—a characterization that Heilman thought wasn’t supported by existing research. He rejected the change.

Kyphoplasty, along with vertebroplasty, the procedure it shares a Wikipedia page with, is a common treatment when someone’s spine breaks—a frequent occurrence in people with osteoporosis, which makes bones brittle—and then doesn’t heal naturally. The procedure is meant to reduce the pain of a fracture, even though it sounds unpleasant: It consists of inflating a tiny plastic balloon near the fracture, removing the balloon, and then injecting a toothpaste-like plastic cement into the resulting crevice and letting it harden…

via The Covert World of People Trying to Edit Wikipedia for Pay – The Atlantic.

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